Film & TV News

SAAVA-CCAM collaboration to make space for five upcoming Malaysian films at SAFF Project Market 2016

THREE weeks ago, we announced that the Southeast Asian Film Financing Project Market (SAFF) was open for submissions. But a new development has unearthed an irresistible offer for Malaysian filmmakers.

Launched in 2015 by media investment and producing association Southeast Asian Audio-Visual Association (SAAVA), the first ever SAFF was received warmly, receiving 148 submissions from 22 countries. Ten of these entrants were chosen to receive assistance from the initiative, and at least one was a Malaysian project.

In SAFF’s expanded second edition however the initiative has got Creative Content Association Malaysia (CCAM) involved. As a result of this collaboration, five Malaysian film projects will be chosen to receive support from SAFF this year.

“Malaysia is a key film market in the Southeast Asian content equation,” claimed Justin Deimen, Executive Director of SAAVA. “There’s a huge growth potential there given the institutional support it has been receiving, and most importantly, there’s an exceptionally strong talent base there that’s pushing out international quality projects that will break out beyond its borders.”

Aiming to highlight fresh Malaysian talents, the partnership was a response towards an increase in quality and recognition of local cinema.

Malaysian films have enjoyed international visibility this year thanks to upcoming projects like Dain Said‘s Interchange and Saw Teong Hin‘s Penang-Hokkien film, but even local, independent releases like Tunku Mona Riza‘s Redha and Shanjhey Kumar Perumal‘s Jagat hit the festival circuit.

Last year’s prize-recipients include One Two Jaga, a local thriller starring Indonesian stars Ario Bayu and Asmara Abigail. Image via Facebook.

“Given the keen sense of interest surrounding the surge of great content coming from Malaysia, SAAVA is delighted to work with CCAM in creating an initiative highlighting the exciting new wave of Malaysian filmmakers who will showcase their world-class projects to top financiers from around the world at the SAFF Project Market,” Justin added.

With only a month left until submissions close, Malaysian filmmakers are urged to send in their entries and stand a chance to present world-class projects at ScreenSingapore this year.

The latest edition of SAFF is open to international applicants interested in making fiction, documentary or animation longer than 70 minutes. But there is one important rule: submissions must emphasize Southeast Asia whether through location or theme.

SAFF will take place at Marina Bay Sands from 7 – 9 December 2016 alongside the Asia TV Forum & Market.

For more information, check out SAFF’s website but make sure to submit your films to the Southeast Asian Film Financing Project Market soon! Featured image from Jagat!

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